Jr. NBA: New programs online & the comeback of in-person leagues

The NBA has been one of the sports organizations with most success at delivering exclusive original content to their fans during the pandemic, many of these programs, challenges and activities being done through the platform OWQLO provides. These programs allow fans to learn new things about their favorite players or coaches as well as new techniques or skills that can be then implemented in the court.

One of the most viewed Coaches Online clinic was the live session with Becky Hammon. She played in the WNBA for 16 years and then became assistant coach at San Antonio Spurs, where she became the first woman to lead an NBA team in an official match in the history of the NBA. In her clinic she gave tips for coaches as well as showed some new plays that The Spurs have been using this season, she also had some interaction with fans where she answered some of their questions. This is a great example of the kind of content that the NBA provides which allows for fans to interact with very important personalities in the basketball world while they improve themselves as players or coaches.

With the new normality approaching, we are seeing leagues and other competitions coming back. The NBA is already set to start their Jr. NBA leagues in Israel and Georgia, these leagues will serve as an example for OWQLO users to see how these leagues will work through the app. In OWQLO we are very excited with the return of sports to our lives as it demonstrates the end of this long year, we have all endured, and what better way to start celebrating than enjoying playing team sports.